The term "domain analysis" refers to the systematic examination of an internet domain with regard to technical, legal, and strategic aspects. The goal is to assess the status, quality, and potential of a domain—e.g., as part of SEO initiatives, security checks, competitive analysis, or domain acquisitions.
WHOIS Lookup: Display of ownership details, registration status, expiration date, and technical contacts of the domain.
Domain Authority Evaluation: Assessment of the domain’s reputation and strength in the context of search engine rankings (e.g., Domain Authority, Trust Flow).
Backlink Analysis: Identification of inbound links and their quality to assess visibility and trustworthiness.
DNS Check: Analysis of the Domain Name System configuration (e.g., A, MX, TXT records) to ensure technical correctness.
Blacklist Check: Verification if the domain is listed on email or security blacklists.
Availability Check: Determination of whether a desired domain is still available or already registered.
SSL/Security Check: Validation of the SSL certificate and identification of potential security vulnerabilities.
Keyword and Competitor Analysis: Evaluation of the domain compared to competitor domains and in relation to relevant search terms.
A company checks the previous use and backlink profile of a domain before purchasing it.
An SEO team analyzes a drop in rankings and identifies a misconfigured DNS setup.
A security officer detects that the corporate domain is blacklisted for spam using a blacklist check.
A start-up verifies whether a preferred domain is still available and explores possible alternatives.
An online marketing team compares the domain authority of its own site with those of competitors.