Software > About us

About us

Welcome to SoftGuide

SoftGuide is your trusted partner in navigating the ever-evolving world of business and industry software. Since 1996, we have operated one of the most successful B2B software marketplaces in the German-speaking world - connecting organizations, public institutions, and companies with tailored software and IT service providers.

Brücke zwischen Unternehmen und IT Our mission:

We build bridges - between challenges and solutions, between software seekers and IT vendors - neutral, transparent, and with measurable value.

Who We Are

At SoftGuide, we combine in-depth industry expertise with a strong commitment to objectivity and innovation. Our interdisciplinary team includes software experts, content editors, and customer consultants - all working to support you in finding the right software solution.

  • Independence

    We are vendor-neutral and free from third-party interests.

  • Transparency

    All listings and services are comprehensible and reliable.

  • Innovation

    We constantly improve our platform to meet current trends.

  • Customer Focus

    Your business goals guide our work.

Our history

We started in 1996 by distributing software directories on floppy disks and later on CD-ROMs. Early on, we saw the potential of the internet and transformed into a fully digital platform. While storage media may have changed, our mission remains: helping companies find the right software.

1996

Launch of the first software guide on floppy disk

1999

Conversion to an online portal (softguide.de)

2001

Software catalogue on CD

2006

1 million enquiries

2007

Launch of softguide.com

2010

Expansion to include the IT service provider guide

2012

Relaunch of softguide.de and softguide.com

2013

Software tips - Guide with tips and explanations on selecting business software, industry solutions and other commercial software products

2014

Software research - Professional, neutral and free search by IT experts for suitable software, taking into account current software trends

2018

1500 software searches / tenders

2023

3000 software searches / tenders

Today

More than 63,000 software solutions in the database

What We Do

SoftGuide is more than a directory - we are a dynamic connector in the software ecosystem. We offer:

Software Search Service

Personalized support based on real business needs

Software Categories

Filterable by industry, function, or platform

Vendor Visibility

We enable over 400 daily interactions between vendors and potential buyers

Software profiles

Detailed company and product descriptions with features, prices, references, and technical data - ideal for making informed comparisons.

Think of SoftGuide as your 24/7 digital sales consultant - efficient, focused, and always up to date.

Why Choose SoftGuide?

SoftGuide offers added value for searchers and providers - efficiently, transparently and practically.

Detailed product information

Precise, structured descriptions based on supplier information - objective and comparable.

Individual expert
support

Anonymous tenders, fast results and structured responses from suppliers to your enquiry.

High reach &
contacts

Around 400 qualified contacts every day - transparently viewable via our traffic monitor.

Neutral &
independent

As a completely independent platform, we guarantee an objective presentation of all information - without influence from third parties. Our goal is to create a sound and reliable basis for decision-making.

Trustworthy &
transparent

Trust is the foundation of our work. SoftGuide stands for clarity, transparency and reliability - qualities that are valued by both providers and users alike.

Technologically up-to-date & future-oriented

We continuously monitor the software market and constantly adapt our platform to new developments - so that you always benefit from the latest trends and innovations.