Software > IT projects > Production and trading company (medical aids) seeks CRM system

Production and trading company (medical aids) seeks CRM system

IT project from: production and trading company (Germany)Project no. 19/1651: finished
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Ms. Dipl.-Betriebsw. (FH) Margit Müller-Marscholik
margit.mueller-marscholik@softguide.de

We are a manufacturing and trading company for medical aids and are looking for a CRM system for our call center to expand our system landscape.

The software should meet the following requirements:

  • Unified desktop functionality for data entry or reading data from the screen in legacy systems without API
  • Recommendation machine to actively provide customers with suitable product suggestions (cross-selling or upselling)
  • Connection option for email system and telecommunications system for automatic customer recognition
  • Option to enrich existing product data with images, for example
  • Connection to shipment tracking for different shipping service providers
  • Pop-up function for storing campaigns or customer-specific offers and messages (e.g., product of the month, customer birthday, etc.)
  • Comprehensive and analyzable customer contact history and creation of statistics
  • Configurable tool for complaint and contact management + corresponding statistics modules
  • Integration of forms with the option of sending them to relevant recipients (e.g., product complaint -> merchandise management/purchasing)
  • Resubmission system
  • Control of the PBX system for automatic dialing of the customer from the account screen with a mouse click
  • Forwarding of customer processes from, for example, first level to second level attached to email system/PBX system with the option of passing on brief information to colleagues
  • Integrated document display Escalation function with prioritized routing of these processes to an escalation team
  • Option of fax and email function from the customer account with archiving of communication
  • Option of AI integration, e.g., for automating document or email processing
  • Option of integrating external communication systems such as email, chat, or browser-based communication and archiving this data in the system
  • Option to measure employee performance with aggregation options on an employee, team, and project basis
  • Option to measure contact duration per customer and process (e.g., an item complaint takes 180 seconds from opening the customer account to closing it)
  • Extensive help function for processes and products. (Configurable by trainers, for example)
  • Configurable logic check of entries
  • Option of MUST / SHOULD / CAN entries
  • Option of color-coded formatting of individual fields or highlighting them

The software is required for approx. 120 concurrent users or approx. 200 named users.

Project statistics Quantity
Selected solutions from our thematically relevant pool (1,687) 23
Solutions with high relevance according to corresponding feedback 11
Communication between SoftGuide and providers (emails, telephone) 48