Software > Software-News > Targeted protection for AI models: Data masking enables the use of AI in compliance with data protection regulations!

Targeted protection for AI models: Data masking enables the use of AI in compliance with data protection regulations!


Protect personal data in the LLM using techniques such as pseudonymisation or synthetic data!

GDPR-compliant AI: Data protection through data masking!

Artificial intelligence requires large volumes of data to deliver reliable results. At the same time, organisations must ensure that personal data is protected in accordance with the General Data Protection Regulation (GDPR). Data masking makes it possible to utilise sensitive data for AI applications without compromising individuals’ privacy.

The most important techniques include pseudonymisation, tokenisation, format-preserving encryption (FPE) and the generation of synthetic data. These methods replace or alter personal information whilst largely preserving data structures and statistical properties. As a result, the data remains suitable for training AI models, analyses and testing.

An effective data protection strategy begins even before an AI model is trained!

Sensitive information should be automatically detected, classified and masked in accordance with defined guidelines. This allows data protection requirements to be integrated into the data flow at an early stage and reduces compliance risks.

Modern data masking solutions support structured, semi-structured and unstructured data sources. Personal information can be identified and protected using rule-based approaches, regardless of its storage location. In this way, organisations create a secure foundation for AI projects without having to sacrifice valuable data.

The quality of the AI remains largely intact. By using suitable masking techniques, models can be trained with data that complies with data protection regulations without significantly compromising accuracy. At the same time, organisations benefit from improved auditability, reduced data protection risks and easier compliance with legal requirements.

Solutions such as IRI DarkShield enable personal data to be automatically detected, classified and masked. This allows companies to develop and operate their AI models in compliance with the GDPR and to establish data protection as an integral part of their AI strategy from the outset.

Efficiency meets experience: For more than four decades, our software solutions have been supporting companies in data management and data protection – technologically leading, reliable in productive use and applicable across all industries.

In use since 1978: Numerous well-known companies, service providers, financial institutions and state and federal authorities are among our long-standing customers.

Maximum compatibility: Our software supports both classic mainframe platforms (Fujitsu BS2000/OSD, IBM z/OS, z/VSE, z/Linux) and modern open system environments such as Linux, UNIX derivatives and Windows.

Source: JET-Software GmbH
Press release from 17 Jul. 2026 about the software DarkShield
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