Sales Department and Marketing Department Software

Distribution primarily comprises sales, the distribution of goods and the organization of the sales force. A distinction is made between centralized and decentralized sales. In centralized distribution, sales are handled by the company's own marketing department, while in decentralized distribution, sales are handled by the company's own branches.

An essential part of sales is building up the customer base and maintaining customer relationships. This includes both direct relationships with the private end customer and relationships with other dealers. Software can provide targeted support for sales processes and significantly improve the interaction between individual areas such as marketing, field sales and customer service and make it more efficient. In the "Sales" section, we present software solutions from the areas of POS software, point of sale (POS), customer relationship management (CRM), field sales, sales software, call centers, help desks, and others. The solutions are divided into corresponding subheadings.